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Dear Supply Chain Head, Given the current Covid-19 situation, I am sure you are facing a lot of uncertainties across the supply chain: workforce shortages, transport issues, government plans, demand and supply fluctuations. While there are discussions and speculations about the future, companies must undoubtedly focus on reducing cost, improve efficiencies, and manage their working...

In the previous article, the major revenue streams – Central Rights income, Sponsorships, Matchday incomes were detailed and compared with mature leagues across the globe (Premier League, NBA, NFL, etc.). Growth opportunities were identified and enumerated. This article, discusses the 3 major expense streams – player fee, BCCI commission & other commission expenses. The critical question...

Executive summary Lead prioritization model is a predictive algorithm to score and classify leads. Primarily used by sales organizations to segregate buyers from non-buyers. Model accuracy and implementation effectiveness determine the success of “Lead Prioritization”. Organizations use a threshold-based approach or a descending order approach to target potential customers. Data maturity, risk taking ability and...

How do IPL teams make money? Executive summary IPL is now among the top 10 leagues in the world by broadcasting revenue. For a brand which is growing at an astonishing 22% year on year, Qwixpert explores the business behind the league. In 2 articles we wish to detail the financial business case of an...

Executive Summary Per-capita alcohol consumption has seen an almost 3 fold increase since 2005 in India. A young population with ~50% above the legal drinking age, rising affluence, rapid urbanization and changing societal attitudes are driving this growth. However, alcohol consumption and IMFL penetration are not uniform across states indicating opportunities for growth of both...

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